here’s everything you need to master wordpress.
You set up a website.
The design is on point.
You’ve gotten comfortable with WordPress basics, like how to publish and edit a post.
You’re proud of how far you’ve come.
But now what?
Unfortunately, simply having a website isn’t a magic pill.
If you want your website to work for you, you actually have to put in the work.
It’s kind of like buying a new piece of exercise equipment. You shelled out $800 for the thing and painstakingly assembled it, but unless you actually hop on it and consistently use it, you ain’t gonna get any results. It’s just going to be a nice, shiny toy taking up space in your basement. Don’t let your website become a nice, shiny toy taking up space in your basement.
This eCourse is for you if:
You feel like there’s more you could be doing with your website.
You just don’t know what it is.
You’re hungry for more website traffic and conversions.
And I mean….who isn’t?
You’re thirsty for WordPress knowledge.
But don’t know where to start.
You want to feel empowered.
You’re craving more confidence when it comes to website ownership.
Awesome. We’re on the same page. Let me tell you more…
More traffic. More confidence. More conversions.
It all starts with a better website.
That’s where I come in. Let me introduce this WordPress online course.
The stuff you’ll learn in this ecourse is going to help you master WordPress. You’ll get the tools to:
- Implement an SEO strategy to drive more traffic to your website
- Track your statistics to help you learn exactly who is visiting your website (and what content they’re finding the most valuable)
- Feel confident that your website is safe, secure, and up-to-date
- Learn how to turn every blog post into content your readers will love & share like whoa
- Organize and schedule content for posting to help keep your strategy streamlined
- Become confident that you’re moving in the right direction with your website and online presence!
This is exactly how you’re going to master WordPress:
Oh yeah, let me introduce myself…
My name is Ashley, founder, creator, and lady-in-charge of Dinosaur Stew. I started my business in 2011 after designing, coding, and WordPress-ing it up for over 10 years.Why am I offering this course?
Because I know exactly what you need.
Exactly. What. You. Need. Because I’m a nerd. Because I’ve been doing this forever. Like, I’ve been working with WordPress since it came out in 2003. That’s 14 years of learning all the ins and outs and making them work for my business. And now I want to share them with you in this shiny WordPress ecourse.
Exactly what’s covered…
Focus Area #1: WordPress SEO
You’ll learn how to install and use WordPress’s top search engine optimization plugin, Yoast SEO. We cover general set-up, plus how to use its on-post SEO features to implement your SEO strategy on every page of your website. You’ll also learn a little something-something about how to go about picking the perfect focus keywords to drive in the right kind of traffic to your site, all the SEO stuff you need to do to get your images noticed by search engines, how to do keyword research, local SEO must-dos, and more.
Focus Area #2: Analytics
Set up Google Analytics on your website and learn all the terms so you know what the stats actually mean! You’ll figure out how to view your stats without ever leaving your WordPress dashboard. Understand the difference between page views and sessions and learn how you can figure out if your visitors are finding your content engaging or are just clicking the “X” as soon as they arrive!
Focus Area #3: WordPress Safety & Maintenance
Protect your WordPress install from nasty hackers with everything you need to know: how to do updates (and why you should do them), combat spam, and pick smart login credentials. Want to know how to properly make a back up copy of your site? No problem! You’ll learn how to back up your site files and database like the pros.
Focus Area #4: Content Quality
It’s all about optimization and strategy. Learn how to perfect each of your blog posts and find out the things you MUST do for super shareable content, like how to create a graphic that will get you all the repins on Pinterest. You’ll also discover how to automatically schedule WordPress posts, get started with a content calendar, and more!
Oh yeah. And there are bonuses…
Picking the Perfect Keyword Cheatsheet
Make sure every keyword you’re picking is a goodie with this handy cheatsheet.
Track Your Progress Worksheet
Once you set up Google Analytics and learn the terms, let’s track your progress! This worksheet will help you keep an eye on your most important stats and compare them each month.
How To Reduce Your Bounce Rate
Tips and tricks you can do to help make sure your visitors stick around.
Blog Post Checklist
Your to-do list for publishing content that will go viral. Just go through the checklist right before you publish a post and BOOM! Killer blog post.
Marketing Graphic Templates
You’ll get 6 .PSD templates that you can edit in Photoshop to share your content on Pinterest, Facebook, and Instagram. Just fill in your own content, change the colors & fonts to match your brand, and you’re ready to roll!
How To Create The Perfect Pinnable Graphic Quick Guide
A .PDF quick guide you can refer to when you want to create a graphic that will help your website’s content go viral on Pinterest!
Are you ready to master WordPress?
Then let’s get started!
WordPress Wonderland eCourse
- Immediate access to all 14 lessons
- Over 50 minutes of video content
- Worksheets & other fun bonuses
- Lifetime access to content & updates
100% Money Back Guarantee.
When you’re happy, I’m happy. If you’re not happy with your investment, you can request a refund within the first 21 days of purchashing this course. We offer a “Do-The-Work” money back guarantee. To qualifiy, reach out to me and send me proof that you went through the course and actually did the work (meaning you’ve been through the lessons, have installed and are utilizing the plugins we go through in the ecourse). If you’ve put in the work and aren’t satisfied with your progress, we’ll give you a 100% refund of your purchase.
We cover advanced topics in this WordPress eCourse, so make sure you meet the following prerequisites first!
- Must have a self-hosted WordPress website
If you don’t have a self-hosted WordPress website, we can help you set one up (and there’s an ecourse for that, too!).
- Familiar with WordPress basics
Again, this course covers advanced WordPress stuff. If you wanna master WordPress, make sure you’ve got the basics down first. If you’re comfortable with basic functions (publishing & editing posts, installing plugins, etc.) and know your way around the back-end, you’re probably ready!
- Somewhat tech-savvy
You don’t have to know everything, but if you have trouble just logging into your email, you may not want to attempt a DIY-style course. 😉
Still have questions?
I don’t have a website yet. Is this course for me?
You’ll benefit most from this course if you already have your own WordPress website up and running. Check out our how to start a website guide & ecourse if you need help with this!
Do I need to have a blog?
Our ecourse is tailored for website owners who also use the blog portion of their website (“posts” in WordPress). Although most of the content will still apply even if you don’t have a blog, one of the four focus areas specifically pertains to blogs, with lessons such as “Optimizing Your Blog Posts” and “Scheduling a Post in WordPress.”
Do you offer refunds?
Yup! If you’ve went through the course, do all the work, and feel like you’re no further ahead than you were when you started, we’ll be happy to refund your money within 21 days.
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